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Comdex Not Returning Yet

Discussion in 'Game/SP News & Comments' started by chevalier, Mar 30, 2005.

  1. chevalier

    chevalier Knight of Everfull Chalice ★ SPS Account Holder Veteran

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    MediaLive International, the holder of the rights to the Comdex conference, has announced that the event will not return this year. This is the second year in a row. Here's a snip:

    MediaLive International, which acquired the rights to Comdex several years ago, canceled the 2004 event after several years of declining attendance, inconsistent marketing, and growing competition from programs such as the Consumer Electronics Show. At that time, company executives vowed the show would return revamped and revitalized in 2005.

    But MediaLive spokesman Ben Stricker confirmed Tuesday that Comdex will need at least another year to get its act together.

    "Comdex will not be returning to Las Vegas in 2005," he said. "We hope to produce another Comdex in 2006."

    Stricker said MediaLive received much encouraging feedback from past Comdex attendees as it considered plans for the future, but technology companies weren't so keen on renting booth space.

    "We had a lot of feedback...and the attendees were overwhelmingly in support of bringing Comdex back, but unfortunately that wasn't the case with exhibitors," Strickler said. "We didn't want to produce an event that wasn't what the industry needed right now."


    Read the whole thing at GameSpot.
     
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